DIGITAL PLANNER

The Digital Planner / Producer is responsible for the successful management of digital initiatives for client brands. The role requires builder, a dreamer, and a progressive thinker who can connect digital to all other aspects of a client business and drive growth opportunities. The Digital Planner / Producer answers key questions such as how brands are communicated and experienced through digital interactions, and how digital interactions fit into broader customer experiences.

This individual combines an in-depth knowledge of client business objectives, online strategies, and their competitive landscape with a rich background in the digital marketing industry to deliver effective digital marketing recommendations. This person also handles the day-to-day operations of agency projects, including research, scope development, agency partners / suppliers briefing and job execution.

Responsibilities:

• Develops unique strategies and builds upon current client strategies within the digital arena to meet/exceed objectives
• Prepares digital proposal to address a client brief
• Executes projects to be high quality, on time and cost-effective/on budget by coordinating and managing efficiently agency partners and suppliers.
• Fosters timeline development and monitors progress, ensuring deadlines are met
• Manages overall project scope and ensures staffing assumptions adhere to budget
• Manages client expectations, bringing issues/concerns to account teams before they become problems, offering potential solutions, and advising of potential delivery delays
• Works closely with agency partners and suppliers to ensure team is aligned to client requirements
• Proactively keeps abreast of assigned clients' marketing and media plans, and provides technological solutions
• Provides campaign performance reporting and analysis to clients with the help of agency partners and suppliers and the media teams

• Two to four years of full-time experience in digital marketing or advertising (digital experience required)
• Superior communication skills, both internal and client-facing
• Good presentation skills
• An eye for creativity and a knack for details.
• Ability to work effectively with a variety of internal teams and business groups, including Creative, Media and Production
• Strong interest in technology or digital marketing
• Bachelor’s degree or equivalent in a related field