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Digital Media Director

  • Ho Chi Minh
  • Director
  • Permanent
  • Bachelor
  • 8 - 15 Years
  • Negotiable
  • Advertising / PR / Communications, Marketing, Online Marketing
  • Marketing
  • 1
  • 31/01/2023

Job Description

  • Mastery of all Campaign Management and Planning & Optimization functional responsibilities
  • Able to deliver against functional responsibilities in a more strategic, mature, and self-guided manner, on high volume of accounts, larger scale client/Media programs
  • Responsible for the client’s media program that delivers against client's goals and drives value
  • Contribute to the development of forward-thinking strategies and campaigns
  • Develop a management and measurement framework to steer and monitor program progress and success
  • Salesforce updates, review and monitoring of revenue and margins
  • Responsible for giving direction to the media services, platform, and capability resources as it pertains to the client’s work
  • Confident, articulate, and strategic delivery of consultative messaging – both written and verbal – to senior leaders without senior leadership guidance
  • Proactively devising and pushing new concepts to manage/grow the program; Including analytics, innovative strategy, and other company’s businesses
  • Often able to “stand-alone” with program, team, and client, without senior leadership guidance on small and mid-scale clients
  • Act as a Media Partner and support growth/sales efforts

Job Requirement

  • 7-9 years of experience within digital media agency function and/or digital media vendor/ad technology platform
  • Experience as a manager or leader of a team of 5 or more people
  • Proficiency within DSPs to run Video & Display (Google’s DV360, The Trade Desk,...)
  • Familiarity and/or proficiency with publisher-side tools (Google Ad Manager)
  • Proficient user of digital ads trafficking tools (DCM, etc.)
  • Proficient user of Microsoft Office suite, especially Excel and PowerPoint
  • Digital media strategy and plan development
  • Bachelor’s/advanced degree from an accredited college or university
  • Resource and people management
  • Cross-discipline coordination and management
  • Policy and best practices contributor

 

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