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Sales & Marketing Manager

  • Ho Chi Minh
  • Manager
  • Permanent
  • Bachelor
  • 5 - 8 Years
  • Negotiable
  • 31/07/2024

Job Benefit

  • Laptop
  • Allowances
  • Health checkup
  • Salary review
  • Annual Leave

Job Description

    Our client is a leading pharmaceutical company specializing in collagen products. They are seeking motivated and results-driven individuals to join our team as Sales & Marketing Manager:

    - Strategy Development, Planning, and Presentation to the Board of Directors (BGĐ)

    • Develop brand development and communication strategies for each brand according to the company's business orientation, strategy, and objectives.
    • Create annual plans and organize the implementation of brand development and communication activities for each brand.
    • Implement quarterly and monthly plans periodically.
    • Develop and present sales channel plans, allocate revenue target proportions for each channel according to the brand's development goals.
    - Operations, Supervision, Measurement, and Solutions
    • Develop and manage annual, quarterly, monthly, and effective campaign budgets.
    • Manage the quality of images and content across communication channels (KOL/MI, OOH, PR, Collaboration, Digital, POSM, Events, etc.).
    • Collect and process information about the market, consumers, and competitors.
    • Regularly evaluate the effectiveness of brand communication activities and propose solutions.
    • Anticipate brand risks and crises to have timely handling measures.
    • Monitor and evaluate the effectiveness of revenue from each channel in combination with marketing programs against the set plan objectives.
    • Promote the company's sales revenue and profit growth.
    • Analyze sales data (revenue, SKU, etc.) periodically.
    • Propose solutions and ideas to improve the brand's development in terms of both revenue and branding.
    - Management & Coordination
    • Build the personnel structure for the team and propose recruitment.
    • Manage and direct the activities of team members.
    • Train and develop the team in skills and a sense of responsibility as well as teamwork.
    • Coordinate with the service division to achieve the brand's objectives.
    - Other Tasks:
    • Coordinate with specialized departments to handle 100% of arising issues related to the scope of work.
    • Receive new brands and assign tasks according to the Board of Directors' direction at each stage.
    • Perform other tasks as directed by the direct superior/Board of Directors.

Job Requirement

  • Graduated from university with a major in economics, business, or marketing.
  • Knowledge of branding, planning, management, and integrated marketing communications (IMC).
  • Knowledge of brainstorming, orienting communication ideas, communication models, content planning, and media planning.
  • Understanding of advertising execution and brand management on digital platforms and tools for measuring communication effectiveness: Google Trends, Google Analytics, Fanpage Karma, Page Insights, SMCC, and other social listening tools.
  • Computer Skills: Proficient in using Office software
  • Good English communication skills 


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