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Senior Account Manager

  • Ho Chi Minh
  • Manager
  • Permanent
  • Bachelor
  • 8 - 15 Years
  • Negotiable
  • Advertising / PR / Communications, Marketing
  • 1
  • 08/11/2024

Job Benefit

  • Laptop
  • Insurance
  • Travel opportunities
  • Allowances
  • Incentive bonus
  • Health checkup
  • Salary review
  • Business Expense
  • Annual Leave

Job Description

We are seeking a Category Lead or Senior Account Manager with a strong track record in leading complex, multi-channel campaigns. In this strategic role, you will drive end-to-end influencer marketing campaign including planning and execution, foster high-level client relationships, oversee budget management, and deliver actionable post-campaign insights. As the primary point of contact for the client’s division, you will ensure campaigns meet their business objectives while providing strategic counsel to optimize performance and long-term growth.

Key Responsibilities:

  1. Strategic Influencer Marketing Campaign Deployment:
    • Lead the overall strategy and detailed execution of integrated digital campaigns across multiple platforms.
    • Collaborate with cross-functional teams (creative, strategy, media, production) to ensure flawless execution aligned with client objectives.
    • Proactively identify potential challenges and opportunities to ensure smooth, efficient campaign launches.
  2. Client Leadership & Consultation:
    • Serve as the senior liaison between the agency and key client stakeholders, delivering strategic insights and recommendations.
    • Build trusted relationships, positioning yourself as a go-to expert for the client’s division.
    • Provide clear and actionable reporting, regularly presenting performance insights and recommendations for optimization.
  3. Financial Stewardship:
    • Take full ownership of the campaign budget, ensuring that resources are effectively allocated and campaigns are delivered on time and within budget.
    • Closely monitor financial metrics, providing regular forecasts and ensuring profitability while delivering exceptional value to the client.
    • Collaborate with the finance team for accurate billing and financial reconciliation.
  4. Post-Campaign Analytics & Insights:
    • Lead comprehensive post-campaign analyses, transforming data into actionable insights and future-forward strategies.
    • Present detailed post-campaign reports that go beyond numbers, focusing on actionable takeaways that can drive continuous improvement.
    • Partner with clients to define next steps and build longer-term strategies based on learnings.
  5. Client Growth & Strategic Development:
    • Drive client growth by identifying new opportunities for expansion, cross-sell, and upsell within your category.
    • Collaborate with leadership to craft innovative solutions that align with client goals, business challenges, and market trends.
    • Build long-term client partnerships, securing the agency's position as a trusted strategic partner.

Job Requirement

  • 7+ years of experience in influencer marketing, client services, or account management within an agency environment.
  • Proven success in leading complex, high-impact digital influencer campaigns across multiple channels.
  • Strong expertise in campaign strategy, performance metrics, and digital marketing trends.
  • Exceptional client-facing and communication skills, with experience in building senior-level client relationships.
  • A strong commercial mindset with a proven ability to manage budgets and drive profitability.
  • Advanced project management capabilities, with a talent for balancing multiple priorities and delivering under pressure.
  • A results-driven leader with a track record of delivering on KPIs and driving business growth.
  • Analytical, data-driven, and adept at translating insights into strategic recommendations.

 

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